What we collect
When you book a ride we ask for your name, your mobile number, your email address and the language you would like your chauffeur to speak. We also keep the ride details you enter: the pick-up and drop-off addresses, any extra stops, the flight number for airport transfers, the number of passengers and bags, and any child seats with the child's age band.
If you write a note about the ride, we keep that too. Please do not put health details in a note unless the chauffeur needs them for the ride; saying that a wheelchair goes in the boot is enough.
We also keep the booking itself (the route, the date and time, the vehicle class and the fare), a record of what happened to it (which company accepted it, changes, a cancellation) and, if you rate the ride afterwards, your rating and comment.
We do not ask for your date of birth, your passport number or your card details. No card details are entered on this website at all.
Why we need it
Your name and the addresses get the car to the right door at the right time. Your mobile number is how the office reaches you if anything changes, and together with your booking reference it opens your booking page. That page also lists the other leg of a return trip and your other bookings made with the same mobile number and the same email address. Your flight number lets the office move your pick-up to about 45 minutes after your flight actually lands. The passengers, bags and child seats decide which car can carry you safely. Your email is a second way to reach you: the office may send your chauffeur's details and your invoice there. Ratings help us check the standard of our partner companies.
We do not collect anything because it might be useful one day.
Who sees it
The office sees the whole booking. When the ride is offered to our contracted partner limousine companies, the offer shows only what they need to decide whether they can take it: the pick-up and drop-off areas rather than the street addresses, the time, the vehicle class, the passengers and bags, extras such as child seats, the language you asked for and the fare. Your name, the exact addresses, the flight number and any note you left are shown only to the company that accepts the ride and to the chauffeur driving you.
Partner companies and chauffeurs do not see your email address or your full mobile number, and calls between you and the chauffeur go through the office line, so neither of you sees the other's private number.
We do not sell your details, we do not rent them, and we do not hand them to advertisers.
Where it is kept and who helps us
Bookings are stored in a database run for us by Supabase, in its data centre in Frankfurt, Germany, in the European Union, so your booking details are kept outside the UAE. This website is served by Vercel, which, like any web host, keeps short-lived technical logs of requests, such as the IP address, the browser and the time, to keep the site working and secure.
Some steps use other services, and only when they are used. If you send your booking or a message to the office on WhatsApp, or the office sends you your chauffeur's details there, that message goes through WhatsApp, which belongs to Meta. When the chauffeur or the office opens the pick-up or drop-off address in Google Maps, that address goes to Google, without your name or number.
Dubai Transfer Co. decides how your data is used and is responsible for it. Company registration is in progress; the registered company name and address will be shown here as soon as it is complete.
Cookies and tracking
This website sets one cookie, and only when you pick a language yourself: it remembers that choice so the site opens in your language next time. It holds a two-letter code and nothing else. There is no Google Analytics, no advertising pixel and no third-party tracking script of any kind. Nothing here follows you to another site.
Our web host may add a cookie of its own when it checks that a visit is not an automated attack. It is a security measure, used only for that check and not for tracking.
Your browser also keeps a few small notes for this site that are not cookies: that you closed a notice (cleared when you close the tab), your booking reference and the last four digits of your mobile while you are signed in to your booking page (cleared when you sign out), and the language you picked on your booking page.
The booking you fill in stays in your own browser, in this tab only, until you send it to the office; until then we have received nothing. Once you send it, this tab keeps a copy of it, including your name, contact details and the ride, so the confirmation still shows it if you reload the page. Closing the tab clears the draft and the copy, so on a shared computer, close the tab when you have finished.
How long we keep it
An invoice is kept for as long as UAE tax law requires invoices to be kept.
Everything else is kept only while we need it to run your ride, answer questions about it and deal with any complaint. We have not yet fixed that period or switched on automatic deletion, so for now records are deleted only by hand. The fixed period will be published here before the service starts.
Your choices
You can ask what we hold about you, ask us to correct it, or ask us to delete it. We do this free of charge and we do not ask why. The office email address for these requests is being set up and will be published here before the service starts. Until then, your booking page shows what your booking holds: open it with your booking reference and the last four digits of your mobile.
The one thing we cannot delete is an invoice we are required by law to keep.
Where we are with this
Company registration and the RTA limousine operator licence are in progress. This notice is published before launch so that you can read it before you give us anything.